Senior Growth Marketing Manager



What You’ll Do:

    • Develop and execute comprehensive growth marketing strategies to increase brand awareness, customer acquisition, and retention.
    • Manage the global strategy and setup of our SEM campaigns with a data-driven approach including structure, keywords, bidding, tracking and attribution
    • Effectively manage a global budget and scale through strategies like automatically generated landing pages, personalization and automated bidding.
    • Build tests to validate hypotheses and recommend performance optimizations based on in-depth analyses
    • Measure the effectiveness of marketing programs and identify opportunities and actions to iterate and improve campaign performance and impact
    • Communicate regular updates, channel metrics, progress reports, timelines, and results to company stakeholders

Who You Are:

    • You have 3-5 years progressive experience in performance marketing and running SEM campaigns
    • You are a hands-on person who takes full ownership of your channels and aren’t afraid to think outside the box
    • You are an expert in bidding and targeting strategies, budget allocation, and performance measurement
    • You have a passion for analysis, finding the root causes of problems as well as proposing potential solutions
    • You’ve used tools like Tableau, Hubspot, Optimize, and GA to track leads, measure success, and run tests
    • You think beyond “number of leads generated” and gauge your success by impact on revenue
    • You have experience reporting out to senior executives and partnering across internal teams
    • You have experience with performance marketing in a B2B/SaaS environment
    • Bonus points if you have an understanding of Amazon advertising

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